Evil Kermit meme: 'Me: follow up on the quote' and 'Also me: don't, you'll look pushy,' then the buyer replies they went with another supplier. Below, an open quotes list from the ERP in Excel and a follow-up sent from Outlook. Quotation follow-up email templates for industrial and MRO distributors.

Part of: Quotes and leads you never followed up

Article···4 min

EverydayA story, same factsTechnicalThe deeper cut

Follow-ups

Quotation follow-up email: templates for industrial and MRO distributors

Outlook My Templates or Gmail templates, Schedule send written on day 0, and QuickBooks automatic reminders on emailed invoices.

The follow-up is three dated messages written when the quote is sent. The mailbox holds the delivery. QuickBooks holds the invoice reminder after the estimate becomes an emailed invoice.

The short answer

Store the body once (Outlook Message tab > My Templates, or Apps; or Gmail templates). On day 0, Schedule send for day 2, day 7 and day 14. New Outlook and Outlook on the web keep the item in Drafts. Classic Delay Delivery keeps it in the Outbox, and Outlook must be running. After acceptance, create the invoice from the estimate. Gear > Account and settings > Sales > Reminders > Edit > Automatic invoice reminders. Emailed invoices only. QuickBooks Online Advanced uses Manage workflows.

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What happens to a quote after it goes out?

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Set it up once (10 minutes)

  1. Save the three bodies in the template store. Outlook: Message tab > My Templates (or Apps). Gmail: templates.

Day 2: quote number, items, the date pricing holds, one question on quantity.

Day 7: quote number, one useful option (pack size or split shipment), one question on holding the quote as written.

Day 14: quote number, a keep-open or close choice.

  1. On the quote's thread, insert the template, fill the tokens, and schedule three deliveries: day 2, day 7, day 14. Gmail: the arrow beside Send > Schedule send. New Outlook and Outlook on the web: the same Schedule send control. The item remains in Drafts until the delivery time.
  2. Classic Outlook: Delay Delivery, one time per message. The item remains in the Outbox. Outlook must be running at that time.
  3. On acceptance, create the QuickBooks Online invoice from the estimate. Reminders path: Gear > Account and settings > Sales > Reminders > Edit > Automatic invoice reminders. QuickBooks Online Advanced: Manage workflows.

Written on day 0

  1. Day 0Schedule all threeTemplates filled when the quote goes out.
  2. Day 2QuantityScheduled that morning.
  3. Day 7One optionScheduled that morning.
  4. Day 14Keep or closeScheduled that morning.
Each step is a message you schedule on the day the quote goes out.

What runs by itself afterwards

The three scheduled messages leave at the times set on day 0. No second writing session. Emailed invoices then receive the automatic reminders configured under Sales > Reminders.

Limits. A buyer reply before day 7 or day 14 means cancel the items still waiting (Drafts in new Outlook and on the web; Outbox in classic). Classic delivery happens only while Outlook is running. New Outlook Schedule send is unavailable for IMAP or POP accounts. Gmail delivers in the time zone used at schedule time, can run a few minutes late, and caps an account at 100 scheduled messages. Automatic invoice reminders apply only to invoices you have emailed. The day-0 schedule does not create the invoice. You create the invoice from the estimate when the quote is accepted.

Field check

Field check

Three questions. Honest answers. No score sent anywhere but this page.

01 / 03

When do you write the day 2, day 7 and day 14 notes?

FAQ

When are the three bodies written?

Day 0, on the quote thread, then scheduled for day 2, day 7 and day 14.

Outlook holding folder

New Outlook and Outlook on the web: Drafts, sent at the scheduled time. Classic Delay Delivery: Outbox, and Outlook must be running.

Gmail controls

Templates for the stored body. Schedule send (arrow beside Send) for the three times.

QuickBooks path

Invoice created from the estimate. Then Gear > Account and settings > Sales > Reminders > Edit > Automatic invoice reminders, for emailed invoices. QuickBooks Online Advanced uses Manage workflows.

Keep these

  1. Template store once: My Templates (or Apps), or Gmail templates.
  2. Three Schedule send times, set on day 0.
  3. Drafts for new Outlook and the web. Outbox plus a running Outlook for classic Delay Delivery.
  4. Invoice from the estimate, then automatic reminders on emailed invoices only.

Deeplathe can leave that day-0 schedule in the mailbox you already use.

Sources

Related reading

Keep these

The working rules

Message tab > My Templates (or Apps), or Gmail templates. Schedule send on day 0 for day 2, day 7 and day 14. New Outlook and the web hold the message in Drafts. Classic Delay Delivery holds it in the Outbox and Outlook must be running. Then Gear > Account and settings > Sales > Reminders > Edit > Automatic invoice reminders, emailed invoices only. QuickBooks Online Advanced uses Manage workflows.

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